Showcasing a wide spectrum of beauty industry trends, the fair hosted 517 exhibitors from China, Hungary, Japan, Korea, Lithuania and Thailand (Japan: 456, Overseas: 61), with China and Korea unveiling country pavilions. Across the fairground, exhibitors displayed a diverse range of new and established products, services and techniques in the beauty supply chain; in categories ranging from skincare, makeup, fragrance, hair care, and nails, to equipment for salons, spas and retail professionals.
Exhibitors and visitors alike expressed satisfaction with the business results they attained, highlighting the fair’s influence on fostering industry relationships and showcasing innovations. Exhibiting at the new zone “Tasty”, Ms Ikuko Muroi, President of DAIGENMISO Co., Ltd., said: “Our miso contains D-amino acid which is said to enhance the skin’s barrier and moisturising functions. It has a strong affinity with inner beauty, so we decided to exhibit in order to expand our sales channels to the beauty industry. We have received 30 leads from companies including aesthetic and relaxation salons, wholesalers and distributors. We are sure that we are on the verge of developing new business.”
The positive feedback was echoed by another exhibitor related to skin moisture control, through their 100% cotton towels. “Owners from aesthetic, hair and relaxation salons have visited our booth, but we have also seen increased demand from hotels. Not only did we gain new connections, but we were also able to promote future negotiations with already-established business associates”, commented Mr Soichiro Yagi, President of Yagimitsu Towel Corporation, which has been exhibiting since the show’s first edition.
Through its extensive range of products and services, the fair provided numerous opportunities for visitors to add value to their businesses. Ms Hitomi Yabuno, an aesthetic salon owner, said: “I was sourcing a facial beauty device that my customers wished to have. The venue was easy to explore, even though it has a multitude of products, and I was really happy to find exactly what my clients requested. I keep returning to the fair to enhance my product lineup.”
Beyond the exhibitor booths at the three-day fair, a total of 26 seminars were held for aestheticians, hairdressers, manicurists, acupuncturists, moxibustion therapists and salon operators to divulge the latest information, techniques and management skills in their respective professions.
The next edition of Beautyworld Japan Osaka will be held concurrently with the inaugural edition of Osaka Nail Forum from 20 to 22 October 2025 at INTEX Osaka.
Further shows in the Beautyworld worldwide network:
Beautyworld Central Asia licensed to LLC BMC-LLP
21 – 23 November 2024, Central Asian Expo, Tashkent, Uzbekistan
Beautyworld Japan Fukuoka
3 – 5 February 2025, Marine Messe Fukuoka, Japan
Beauty Expo
27 – 30 March 2025, Taipei World Trade Centre, Taiwan
Beautyworld Saudi Arabia licensed to 1st Arabia Tradeshows & Conferences
21 – 23 April 2025, Riyadh International Convention & Exhibition Centre, Saudi Arabia
Beautyworld Japan Tokyo
28 – 30 April 2025, Tokyo Big Sight, Japan
Beautyworld Japan Nagoya
14 – 16 July 2025, Portmesse Nagoya, Japan
Beautyworld Middle East
27 – 29 October 2025, Dubai World Trade Centre, UAE
Press information and photographic material:
https://beautyworld-japan-osaka.jp.messefrankfurt.com/osaka/en/press.html
Links to websites:
https://beautyworld-japan-osaka.jp.messefrankfurt.com/osaka/en.html
Background information on Messe Frankfurt
www.messefrankfurt.com/background-information